National Event Tie-Ins: | |
---|---|
June 5th | National Donut Day |
June 6th | National Eyewear Day |
June 9th | Call Your Doctor Day |
June 10th | National Eggroll Day |
June 18th | International Sushi Day |
June 21st | Father’s Day |
June 21st | International Yoga Day |
June 28th | National Insurance Awareness Day |
June 30th | National Social Media Day | June | National Zoo and Aquarium Month |
June | National Great Outdoors and National Camping Month |
Tutoring/Exam PrepWorking ahead for the next school year
Educational Toys and SuppliesPreparing classrooms, teachers and students for the new school year
Hair Salon/BarbershopKids cuts for vacation and back to school
Optical/Eye DoctorBack to school eye exams
Sports Training/ClinicsBack to school training camps and sports prep
Amusement Parks and Family FunOutdoor summertime activities
Hardware StoresDIY summer project needs, outdoor grills and accessories
Pest Control/ExterminationRid homes and yards of pesky summertime bugs
Sporting EventsLocal summer minor league baseball
Who Now? | Why Now? |
---|---|
Auto Service/Body Shop | Getting cars prepped for summer vacation driving |
Bike Shops | Summer maintenance and rentals |
Book Stores | Summer reading, events for kids |
Salesforce Email Content Suggestions for June Selling
CCO – Redline Your FunOmeter; 4003 Clipper Magazine version; 4006 Local Flavor version
On-PAGE – Affordable Marketing Is A Thing Of Beauty; 2186 Clipper Magazine version; 2187 Local Flavor version
Fresher Than A New Pack Of Crayons; 2304 Clipper Magazine version; 2305 Local Flavor version
OPP – Meet Your New Best Friend; 5136 Clipper Magazine version; 5139 Local Flavor version
Co-Op – Like Sunscreen, Co-Op Cash Is Best Used Early And Often; 6030 Clipper Magazine version; 6031 Local Flavor Version
*Contact your MSA for the code for your brand’s version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Tutoring and Exam Prep
- Evening and weekend classes
- GED prep
- Free assessment
- Specialty subjects – STEM, foreign languages
Educational Toys and Supplies
- Online and catalog shopping
- Frequent buyer club
- Textbooks
- Games and activities
Hair Salon/Barbershop
- Color correction
- Walk-ins accepted
- Wedding parties
- Beard trims and shaves
Optical/Eye Doctor
- Sports eyewear
- Repair service
- LASIK
- Computer screen lenses
Sports Training/Clinics
- Private or group lessons
- Evening and weekend classes
- Assessments and testing
- Multiple child discounts
Amusement Parks and Family Fun
- Event space rental
- App with park map
- RV camping
Hardware Stores
- Free delivery
- Equipment rentals and sales
- Pet supplies
- Project classes
Pest Control/Extermination
- Emergency services
- Contracted service plans
- Free estimates/inspections
Sporting Events
- Free parking
- Food trucks
- Giveaways
- Kid’s play area
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Emerson Air Comfort Products | Humidifiers, ceiling fans | 9/30/2020 |
Weber-Stephen Products | Grills, smokers | 9/30/2020 |
Marvin Windows & Doors | Window, doors, patio doors | 10/31/2020 |
New Sunshine, LLC | Tanning products (Australian Gold, Designer Skin) | 10/31/2020 |
John Deere | Lawnmowers, tractors, utility vehicles | 10/31/2020 |
National Event Tie-Ins: | |
---|---|
May 2nd | National Life Insurance Day |
May 2nd | Free Comic Book Day |
May 5th | National Hoagie Day |
May 5th | Cinco de Mayo |
May 9th | National Miniature Golf Day |
May 10th | Mother’s Day |
May 13th | National Apple Pie Day |
May 15th | National Pizza Party Day |
May 22nd | National Craft Distillery Day |
May 25th | Memorial Day |
May 25th | National Wine Day |
May 27th | National Senior Health & Fitness Day |
May 28th | National Hamburger Day |
May | National Barbecue Month |
May | National Hamburger Month |
Butchers and Meat ShopsSummer grillingCasual DiningFather’s Day dinner plans and gift certificatesChurch and Fellowship ServicesVBS registration, summer youth group programsMoving and Self-StoragePeak moving season in summerTanning SalonsGet ready for summer with tanning package promos
Who Now? | Why Now? |
---|---|
Auto Service/Body Shop | Getting cars prepped for summer vacation driving |
Bike Shops | Summer maintenance and rentals |
Book Stores | Summer reading, events for kids |
Salesforce Email Content Suggestions for May Selling
CCO – Like Sunscreen; 4047 Clipper Magazine version – 4048 Local Flavor version; Crisp, Fresh Marketing That’s Affordable; 4040 Clipper Magazine version; 4041 Local Flavor version
On-PAGE – A Lack Of Diners Is Eating Away At Your Profits; 2098 Clipper Magazine version – 2102 Local Flavor version
OPP New Mover – They’re New In Town. How Are They Going To Discover You?; 5106 Clipper Magazine version – 5113 Local Flavor version
OPP – Stand Out With Sparkling Advertising; 5079 Clipper Magazine version – 5080 Local Flavor Version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Auto Service/Body Shop
- Weekend hours
- Free loaner car or courtesy shuttle
- Factory authorized technicians
- Motorcycle maintenance
Bicycle Shops
- Restoration
- Trade-ins accepted
- Rentals
- Events and classes
Book Stores
- Author readings and events
- Rare/out-of-print books
- Vinyl/music section
- Comic book section
Butchers and Meat Shops
- Kosher meats available
- Local/farm raised
- Deer/hunting services
- House made jerky
Church and Fellowship Services
- Nursery available
- Family counseling
- Contemporary music/services
- Evening services
Casual Dining
- Loyalty program
- Curbside takeout
- Local craft beers and liquors
Moving and Self-Storage
- 24-hour monitoring/secure facility
- Temperature control
- Boxes and moving supplies
- RV storage
Tanning Salons
- Loyalty program
- Package deals
- Walk-ins welcome
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Yamaha Marine | Outboard motors | 7/31/2020 |
Cenex | Gas stations | 8/31/2020 |
Hobie Cat | Kayaks, surfboards, paddle boards | 8/31/2020 |
Seaside Casual | Outdoor patio furniture | 8/31/2020 |
Baquacil Pool & Spa Products | Pool and spa chemicals | 9/30/2020 |
National Event Tie-Ins: | |
---|---|
April 1st | April Fool’s Day |
April 2nd | National Burrito Day |
April 5th | National Deep-Dish Pizza Day |
April 7th | National Beer Day |
April 11th | National Pet Day |
April 12th | Easter |
April 15th | Tax Day |
April 22nd | National Administrative Professional’s Day |
April 22nd | Earth Day |
April 26th | National Pretzel Day |
April 27th | National Prime Rib Day |
April | National Garden Month |
April | National Decorating Month |
Pet Daycare/BoardingSchedule pet care for family vacationsHardware StoresSpring and summer DIY projects & classesWindow Cleaning/Power WashingPrepping deck and patio for summer entertainingPest Control/ExterminatorsSummer pest spraying for ants and mosquitoesFarmer’s MarketsSeasonal produce and fruits, spring and summer events
Who Now? | Why Now? |
---|---|
Party Supply Stores | June graduation and wedding parties |
Day Camps | Summer camp registrations |
Dance/Gymnastic Studios | Summer lesson sign ups |
Salesforce Email Content Suggestions for April Selling
CCO – Print & Digital Marketing That Costs Less Than These Tickets; 4004 Clipper Magazine version – 4007 Local Flavor version
On-PAGE – Stop Digging Into Your Budget; 2238 Clipper Magazine version – 2239 Local Flavor version
OPP New Mover – Advertising Isn’t A DIY Kind of Thing; 2142 Clipper Magazine version – 2143 Local Flavor version
OPP – Take Your Postcard Advertising To A More Personal Level; 5107 Clipper Magazine version – 5114 Local Flavor Version
TLS – Catch & Keep More Customers – 3010 TLS version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Party Supply Store
- Custom printing
- Graphic designer available
- Art supplies
- Helium Balloons
Day Camps
- Field trips
- Background checks on staff
- Art, theater, sports programs
- One-on-one attention
Dance Studios
- Private lessons
- Walk-in classes
- Online scheduling
Pet Daycare/Boarding
- Webcams
- ‘Spa’ services
- Special diets and medications available
- Obedience training
- Online scheduling
Hardware Stores
- Locksmith on-site
- Glass sales and repairs
- Free delivery
- Equipment rentals and sales
- Pet supplies
Window Cleaning/Powerwashing
- Bonded and insured
- Maintenance contracts available
- Commercial or residential
Pest Control/Extermination
- Emergency services
- Contracted service plans
- Free estimates/inspections
- Lawn and tree care
- DIY supplies
- Damage repair
Farmer Markets
- Local crafts
- Tour buses welcome
- Artisanal cheese and meat
- Food trucks
- Live entertainment
- Pick-Your-Own fruit
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
CFMOTO | Motorcycles, ATVs, Scooters | 7/31/2020 |
Grady-White | Boats | 7/31/2020 |
Novelty Manufacturing Company | Planters, flower boxes, gardening containers | 6/30/2020 |
Montego Bay | Pontoon Boats | 7/31/2020 |
Grasshopper | Riding Mowers | 8/31/2020 |
National Event Tie-Ins: | |
---|---|
March 6th | National Dentist’s Day |
March 12th | National Plant a Flower Day |
March 13th | National Jewel Day |
March 14th | Pi Day |
March 17th | St. Patrick’s Day |
March 20th | First Day of Shopping |
March 23rd | National Puppy Day |
March 24th | National Cheesesteak Day |
March 29th | National Mom and Pop Business Owner’s Day |
March | National Craft Month |
Pool Supplies/Constructiongetting ready for summer pool opening, maintenance programsAuto/RV/Powersport Dealershipsummer hobbies maintenance boats, ATVs, RVsAppliance StoresSpending tax return moneyShoe StoresSpring sports, hiking, and running shoesBar & GrillSt. Patrick’s Day Events and Specials
Who Now? | Why Now? |
---|---|
Gift Shops | Mother’s Day shopping |
Full Service Dining | Cinco de Mayo promotions, Mother’s Day reservations, Easter reservations |
Florists | Administrative Professionals Day is April 22nd |
Salesforce Email Content Suggestions for March Selling
CCO – Thyme Print And Digital Marketing For Less Than This Garnish; 4017 Clipper Magazine version – 4018 Local Flavor version
On-PAGE – Marketing As Precise As You Are; 2217 Clipper Magazine version – 2218 Local Flavor version
OPP New Mover – We know who’s new in town; 5264 Clipper Magazine version – 5265 Local Flavor version
OPP – Your highly visible, broad-reaching, advertising champion CUP; 5182 Clipper Magazine version – 5183 Local Flavor Version
TLS – Put Your Rewards On Tap! – 3025 TLS version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Gift Shops
- Locally made items
- Free wrapping service
- Custom gift baskets
- Nationwide delivery
- Personalized items
Full Service Dining
- Brunch menu
- Full bar
- Early bird specials
- Business lunches
- Private rooms/banquets available
Florists
- Arrangement classes
- Locally owned and sourced
- Business accounts available
- Balloon bouquets
- Gift baskets
Pool/Hot Tub/Spa Dealer
- Swim spas
- Fencing systems
- Retail store
- Landscaping design
- Water fills
Auto/RV/Powersport Dealership
- Service and repair
- New and used sales
- Rentals
- Financing available
- Events, workshops and rallies
- Off-season storage
Appliance Stores
- Same-day delivery
- Whole house/room package deals
- Free haul-away or recycling
- Smart appliances
- Installation
- Service contracts and emergency repairs
Shoe Stores
- Hard to find sizes
- Dance shoes
- Leather goods repair
- Orthopedic shoes
- Custom insoles and orthotics
Bar & Grill
- Trivia
- Special Events
- Online Ordering
- Lunch Specials
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Briggs & Stratton Power Products | Outdoor Power Equipment | 6/30/2020 |
Do It Best Paint | Household paint | 6/30/2020 |
HarperCollins Publishers | Hardcover & Paperback books, religious books & gifts | 6/30/2020 |
Honda Marine | Outboard boat motors | 6/30/2020 |
Jayco | RVs, campers, trailers | 6/30/2020 |
National Event Tie-Ins: | |
---|---|
February 2nd | Groundhog Day |
February 2nd | Super Bowl |
February 4th | National Homemade Soup Day |
February 22nd | National Forzen Yogurt Day |
February 6th | National Pie Day |
February 14th | Valentine’s Day |
February 14th | President’s Day |
February 17th | National Act of Kindness Day |
February 18th | National Drink Wine Day |
February 20th | National Love Your Pet Day |
Lawncare/Landscapingspring/summer maintenance contractsTanning Salonsspring/summer package plans, promFormal Wear/Tux Rentalprom dresses and rentals, wedding planningMaid Servicesspring cleaning appointmentsCar Washeswash away road salt, spring package plansSporting Goods Storespring high school sport gear – lacrosse, baseball, softballMattress/Bedding StoresPresident’s Day Sale
Who Now? | Why Now? |
---|---|
Hair/Nail Salons | up-dos and nail services for prom |
Florist | Valentine’s Day |
Fencing/Decking Companies | estimates for spring projects |
Salesforce Email Content Suggestions for February Selling
Co-op – Don’t Trash Your Co-Op Cash; 6022 Clipper Magazine version – 6023 Local Flavor version
CCO – Affordable Marketing Is A Thing Of Beauty; 4033 Clipper Magazine version – 4034 Local Flavor version
On-PAGE – Stop Digging Into Your Budget; 2233 Clipper Magazine version; 2234 Local Flavor; versionTurn Your Slow Time Into Go Time; 2093 Clipper Magazine version – 2094 Local Flavor version
On-PAGE – Go For It; 2310 Clipper Magazine version – 2311 Local Flavor version
OPP – Is Your Marketing Hitting Its Target; 5049 Clipper Magazine version – 5051 Local Flavor version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Hair/Nail Salons
- Color correction and bad cut fixes
- Spa atmosphere
- Walk-ins accepted
- Pampering packages
- Specialized men’s services – beard trims and straight razor shaves
Florists
- Arrangement classes
- Locally owned and sourced
- Business accounts available
- Balloon bouquets
Fencing/Decking
- Service and repair
- Pool enclosures
- Dog runs
- Eco-friendly and sustainable materials
- Sunrooms
Lawncare/Landscaping
- No job to small
- Contracted service plans
- Insect/mosquito control solutions
- Pet cleanup
Tanning Salons
- Loyalty program
- Package deals
- Spray tanning
- Walk-ins welcome
- State of the art/new beds and bulbs
Formal Wear/Tux Rental
- Wide range of sizes and availability
- Custom color services
- Alteration service on-site
- School discounts
Maid Services
- Flexible hours to fit your schedule
- Bonded and insured
- Window washing and carpet cleaning
- Introductory offers
- Business accounts
Car Washes
- Loyalty programs and packages
- Touchless options
- Rustproofing
- Carpet and upholstery cleaning
Sporting Goods Stores
- Equipment trade-ins/trade-ups
- In-store demos and events
- Hunting/fishing licenses available
- Team uniforms
- Clinics and training
Mattress/Bedding Stores
- Same-day delivery
- Residential & commercial
- Hypoallergenic & organic bedding
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Aprilaire | Humidifiers, Space-Gard Air Cleaners | 3/31/2020 |
Pulsar | Watches | 3/31/2020 |
Fujitsu Ten | Car Stereos, Speakers and Electronics | 3/31/2020 |
Honda Powersports | ATVs, Scooters, Motorcycles | 3/31/2020 |
Seiko | Watches, Clocks | 3/31/2020 |
National Event Tie-Ins: | |
---|---|
January 2nd | National Buffet Day |
January 14th | Organize Your Home Day |
January 19th | National Popcorn Day |
January 22nd | National Hot Sauce Day |
January 23rd | National Pie Day |
January 27th | Chocolate Cake Day |
January 14th | National Pizza Week |
January 12th-18th | Organize Your Home Day |
January | National Hobby Month |
January | National Soup Month |
RestaurantsHoliday gift card redemptionsSpasWinter pick me ups, holiday gift card redemptions, last minute Valentine’s plansFamily Entertainment Centers Fun indoor activities for kidsPizza & SubsSuper Bowl Pre-Orders (2/2)
Who Now? | Why Now? |
---|---|
Jewelry Stores | Valentine’s Day gifts |
Travel Agencies | Planning spring travel |
Tax Prep Services | Start of tax season |
Salesforce Email Content Suggestions for January Selling
Co-op – You Know Your Co-Op Cash Is Good Now; 6042 Clipper Magazine version – 6043 Local Flavor version
CCO – Get Your Fill Of Advertising Without Forking Over Any Cash – 4008 Local Flavor version
Menu – Running out of ideas on how to distribute your menu? – 5278 Clipper Magazine version; 5279 Local Flavor version
On-PAGE – Go For It; 2310 Clipper Magazine version – 2311 Local Flavor version
OPP – Let’s Crank Up The Heat On Your Marketing – 5063 Clipper Magazine version; 5064 Local Flavor version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Jewelry Stores
- Custom designs
- Repairs and cleaning
- Financing available
- Appraisals
- Estate jewelry
- Gold buying
Travel Agents
- Adventure tours
- Destination wedding planning
- Bus trips
- Currency exchange
- Cruise agent
- Groups and charters
Tax Preparation Services
- In-home appointments
- Low fees
- Pick-up and delivery
- Multi-lingual services
Casual Dining
- Daily specials
- Alcohol served/full bar
- Loyalty program
- Curbside takeout
Spas
- Bridal parties
- Mommy and me events
- Makeup and up-dos
- Specialty services – acupuncture, pre- and post-natal massage
- Tanning
Family Entertainment Centers
- Free parking
- Water rides
- Wi-Fi
- Season passes
- Event space rental/birthday parties
Pizza & Subs
- Free parking
- Free Delivery
- Loyalty Program
- Online Ordering
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Aprilaire | Humidifiers, Space-Gard Air Cleaners | 12/28/2020 |
Boss | Snowplows | 3/31/2020 |
Cummins | Generators | 3/31/2020 |
FPI Fireplace Products | Stoves, Fireplaces, Accessories | 2/28/2020 |
Kozi Stoves | Pellet Stoves, Wood Stoves, Accessories | 2/28/2020 |
Michelin | Passenger, Light Truck, Industrial Tires | 2/28/2020 |
National Event Tie-Ins: | |
---|---|
December 9th | National Pastry Day |
December 31st | New Year’s Eve |
Optical/Eye DoctorReminder to use up benefits before they expireDry CleanersFormalwear cleaning for holiday parties
Who Now? | Why Now? |
---|---|
Churches/Fellowship Services | Upcoming events and services |
Maid/Cleaning Services | House cleaning for the holidays |
Dentist and Orthodontists | Reminder to use up benefits before they expire |
Salesforce Email Content Suggestions for December Selling
TLS – “Boost Your Business with Targeted Emails” – 3021 TLS
OPP – “Meet Your New Best Friend” – 5136 Clipper Magazine version; 5139 Local Flavor version
On Page – “They’re Looking For You” – 2163 Clipper Magazine version; 2164 Local Flavor version
Generic – “Let Us Solve Your Marketing For 2020” – 1099 Clipper Magazine version; 1101 Local Flavor version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Churches/Fellowship Services
- Crisis intervention services
- Family counseling
- Children’s camps/programming
- Appraisals
Maid/Cleaning Services
- Flexible hours
- Window washing and carpet cleaning
Dentist and Orthodontists
- Sleep apnea treatments
- Bilingual staff
Optical/Eye Doctor
- Sports eyewear
- Computer screen lenses
Dry Cleaners/Laundromats
- Eco-friendly
- Pickup and delivery available
- Wash and fold service
- Tailoring
- Loyalty program
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
HOST | Dry Carpet Cleaning Products, Kits, Spot Remover, Hand Brush | 12/31/2019 |
Charmant USA, Inc | Eyewear Frames, Sunglasses | 12/31/2019 |
Kenmark Eyewear | Eyewear | 12/31/2019 |
National Event Tie-Ins: | |
---|---|
November 29th | Black Friday |
November 30th | Small Business Saturday |
Who Now? | Why Now? |
---|---|
Jewelry Stores | Layaway/down payments for holiday gifts, gold-buying for extra holiday cash |
Computer/Electronic Stores | Black Friday sales |
Music/Record/Entertainment Shops | Black Friday sales, holiday gift giving |
Salesforce Email Content Suggestions for November Selling
Co-Op – “Don’t Trash Your Co-Op Cash” – 6022 Clipper Magazine version; 6023 Local Flavor version
OPP – “Launch Your Advertising Whenever You Choose” – 5108 Clipper Magazine version; 5115 Local Flavor version
On Page – “Give Yourself The Biggest Return Possible” – 2081 Clipper Magazine version; 2082 Local Flavor version
Generic – “Drive Your Business Further in 2020” – 1100 Clipper Magazine version; 1102 Local Flavor version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Jewelry Stores
- Custom designs
- Repairs and cleaning
- Financing available
- Appraisals
Computer/Electronic Stores
- Leasing and financing available
- Delivery and setup
- Classes and workshops
Music/Record/Entertainment Shops
- Vintage/collectible albums
- Special orders
- Used and new CDs/records/DVDs/video games
- Gaming events
- Fan apparel
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Cordova | Jewelry | 12/31/2019 |
Parlé | Jewelry | 12/31/2019 |
Toshiba Telecommunication Systems | Printers, Personal Computers, Laser Printers | 12/31/2019 |
National Event Tie-Ins: | |
---|---|
October 1 | National Hair Day |
October 4 | World Smile Day National Taco Day |
October 7-13 | Financial Planning Week |
October 7 | National Frappe Day National Consignment Day |
October 14 | National Dessert Day |
October 16 | Boss’s Day |
October 19 | Sweetest Day |
October 20-26 | National Massage Therapy Awareness Week |
October 25 | World Pasta Day |
October 26 | National Pumpkin Day |
October 28 | National Chocolate Day |
October 29 | National Cat Day |
October | Breast Cancer Awareness Month National Chiropractic Month National Cookie Month National Dental Hygiene Month National Learning & Development Month National Pizza Month |
Who Now? | Why Now? |
---|---|
Consignment Shops | Winter wardrobe pieces, extra cash for holiday |
Butcher Shops/Specialty Food | Thanksgiving meal pre-orders |
Full Service Dining | Thanksgiving and holiday meal reservations |
Auto Dealership/Sales | EOY sales push, making room for new models |
Candy/Chocolate Shops | Holiday orders and gift giving |
Bakeries | Holiday meal pre-orders |
Catering/banquet rooms | Holiday party reservations |
Cosmetic Surgery/Med Spa | Holiday beauty services and gift packages |
Dry Cleaners | Pre-season winter wardrobe cleaning, holiday home prep – tablecloths, runners, napkins |
Handyman/Home Repair | Quick fixes before the holidays |
Salesforce Email Content Suggestions for October Selling
Co-Op – “Don’t Trash Your Co-Op Cash” – 6022 Clipper Magazine version; 6023 Local Flavor version
CCO – “Print And Digital Marketing For Less Than This Garnish” – 4024 Clipper Magazine version; 4025 Local Flavor version
On-page – “Tap Into The Holiday Rush” – 2203 Clipper Magazine version; 2204 Local Flavor version
“Build Your Business” – 2222 Clipper Magazine version; 2223 Local Flavor version
OPP – “Take Your Postcard Advertising To A More Personal Level” – 5107 Clipper Magazine version; 5114 Local Flavor version
OPP – “Score Big in the 4th Quarter” – 5093 Clipper Magazine version; 5094 Local Flavor version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs
Nontraditional Copy Points
Consignment Stores
- Buying w cash on the spot available
- Luxury brands
- Bridal and formal attire
- Loyalty program
Butcher Shops/Specialty Food
- Kosher meats available
- Locally/farm raised
- Deer/hunting services
- Hostess gifts
- Catering
- International ingredients
Full Service Dining
- Weekend brunch menu
- Full bar
- Business lunches
- Private rooms/banquets available
Auto Dealership/Sales
- Family/locally owned
- Shuttle service for maintenance appointments
- Factory trained service department
- Make/model locator
Candy/Chocolate Shops
- Regional specialties
- Corporate gifts
- Fundraising programs
- Classes and tasting programs
Bakeries
- Seasonal specialties
- Delivery
- Frequent buyer discounts
Catering/banquet rooms
- Full liquor license
- Ice sculptures
- Planning coordinator
- Free and easy parking
Cosmetic Surgery/Med Spa
- Financing available
- Educational seminars
- Permanent makeup
- Tattoo removal
Dry Cleaners/Laundromats
- Pickup and delivery available
- Wash and fold service
- Same-day service
- Tailoring
Handyman/Home Repair
- Seasonal maintenance contracts
- No job too small
- Emergency services
- Labor warranties
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Audi | Auto dealers | 12/31/2019 |
Fiat Chrysler | Auto dealers | 12/31/2019 |
Merle Norman Cosmetics | Cosmetics, Make-Up, Skincare | 12/31/2019 |
Baby Lock | Sewing machines | 12/31/2019 |
New York Life Insurance | Life Insurance, Financial Services | 12/31/2019 |
National Event Tie-Ins: | |
---|---|
September 5 | National Cheese Pizza Day |
September 7 | National Tailgating Day |
September 12 | National Chocolate Milkshake Day |
September 15 | Wife Appreciation Day |
September 16-20 | National Keep Kids Creative Week |
September 18 | National Cheeseburger Day |
September 20 | National Fried Rice Day |
September 21 | Responsible Dog Ownership Day |
September 25 | National Tune-Up Day (HVAC) |
September 26 | National Pancake Day |
September 28 | National Family Health and Fitness Day USA |
September 29 | National Coffee Day |
September 29 – October 5 | National Chimney Safety Week |
Who Now? | Why Now? |
---|---|
Party Supply Stores | Halloween costumes, decorations, and party supplies |
Specialty Seasonal Entertainment | Haunted House, Trick or Treat, Hayride, Corn Maze, and Pumpkin Picking |
Maid Service | Lack of time to clean due to busy fall schedules and prepping for the holidays |
Kitchen and Bath Remodelers | Remodel before the holidays |
Auto Service/Body Shop | Vehicle maintenance before fall extracurriculars start |
Meal Prep Service | Delivery and premade meals to help with busy fall schedules |
Photography Studios | Fall photo shoots for sports teams and holiday cards |
Self-Storage Facilities or Campgrounds/RV Parks | Fall storage plans for campers and other recreational vehicles |
Chimney Repair and Stove Shops | Fireplace maintenance and safety inspections for fall/winter heating |
Casual Dining Restaurants | Curbside dinner pickup for busy fall evenings |
Community Spaces | Holiday craft/gift shows and event planning |
Floor Covering Dealer/Installer | Fall spruce ups before holiday parties |
Indoor Organization Systems | Pantry and wine storage systems in time for holiday parties |
Tire Stores | Snow tires for winter driving |
Salesforce Email Content Suggestions for September Selling
Co-op – “It Won’t Last Forever” – 6086 Clipper Magazine version; 6087 Local Flavor version
CCO – “Print and Digital Marketing or less than this Garnish” – 4017 Clipper Magazine version; 4018 Local Flavor version
On-page – “Leave No Potential Customer Behind” – 2324 Clipper Magazine version; 2325 Local Flavor version
OPP – “We Have A Plan to Build Your Business” – 5067 Clipper Magazine version; 5068 Local Flavor version
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs.
Nontraditional Copy Points
Party Supply Stores
- Infant to Adult sizes and Plus Sizes
- Shop Online
- Party Rentals
Specialty Seasonal Entertainment
- Free Parking
- Credit Cards Accepted
- Purchase Tickets Online
Maid Service
- Same Day Service
- 100% Money Back Guarantee
- Office Cleaning
Kitchen and Bath Remodelers
- 3D Computer Design Service
- Showroom
- Price Match Guarantee
Auto Service/Body Shop
- Weekend hours
- Hail damage repair
- Free loaner car or courtesy shuttle
- Motorcycle maintenance
Meal Prep Service
- Free, flexible delivery
- DIY kitchen facility
- Classes
Photography Studios
- Pet photos
- Senior portrait and wedding packages
- Photo retouching
- Videography
Self Storage Facilities
- 24 hour monitoring/secure facility
- Temperature control
- Boxes and moving supplies
- Piano moving
- Vehicle shipping
- RV storage
Chimney Repair and Fireplace
- Outdoor fire pits
- Chimney cleaning
- Wood, pellet, gas
- Conversion kits
Casual Dining
- Kids menu
- Alcohol served
- Loyalty program
- Curbside takeout
Community Spaces
- Food trucks
- Vendor spaces available for rent
- Free entrance
- Locally/handmade goods
Floor covering
- Interior design consultation available
- Rug and carpet restoration and cleaning
- Eco friendly options
- Tile repair
Indoor Organization Systems
- Garage, closet, laundry, pantry, wine cellars
- Custom or DIY installation available
Tire Retail
- 24 hour emergency/road service
- Fleet/business accounts
- Tire recycling
- Specialty sizes available
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
AC Delco | Auto batteries and parts | 12/31/2019 |
Buck Stove | Free Standing Stoves, Inserts for Fireplaces | 12/31/2019 |
Travis Industries | Fireplaces, Woodstoves, Pellet Stoves, Gas | 12/31/2019 |
Fisher-Price | Toys, play equipment | 12/31/2019 |
Congoleum | Vinyl flooring, tile | 12/31/2019 |
Armstrong Flooring | Flooring | 11/30/2019 |
ClosetMaid | Storage Systems, Shelving | 12/31/2019 |
Bridgestone/Firestone | Tire retail | 12/31/2019 |
Hankook Tire | Tire retail | 12/31/2019 |
National Event Tie-Ins: | |
---|---|
Aug 1-7 | National Cleanse Your Skin Week National Farmers Market Week |
Aug 3 | International Beer Day |
Aug 4 | National Chocolate Chip Cookie Day |
Aug 8 | National Frozen Custard Day |
Aug 10 | National Bowling Day |
Aug 15 | National Relaxation Day |
Aug 21 | National Brazilian Blowout Day |
Aug 24 | National Waffle Day |
Aug 25 | National Banana Split Day |
Aug 26 | National Dog Day |
Who Now? | Why Now? |
---|---|
Butchers/Deli | Food for Labor Day BBQ’s and tailgating |
Hardware Stores | Rakes, leaf Blowers, fire pits, and generators |
Farms/Orchards | Fall Decorating supplies, seasoned fire wood, corn mazes, pick your own fruit, and fall festivals |
Sealcoating | Sealing driveways before winter |
Window and Door | Replacing windows and doors to save on heating bills. |
Salesforce Email Content Suggestions for Summer Selling
Co-Op – “Hurry , before it melts away” – 6073 Clipper Magazine Version; 6074 – Local Flavor Version
CCO- “Crisp, Fresh Marketing That’s Affordable.” – 4040 Clipper Magazine Version; 4041 Local Flavor Version
On-Page- “Give yourself the biggest return possible.” – 2081 Clipper Magazine Version; 2082 Local Flavor Version
OPP- “Stand Out from the Crowd” – 5137 Clipper Magazine Version; 55140 Local Flavor Version
TLS – “How Fresh is your Website” – 3015
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs.
Nontraditional Copy Points
Butcher/Deli
- Catering available
- Salads and side dishes
- Fresh bread
Hardware Stores
- Licensed game day gear
- Lawnmower and chainsaw blade sharpening service
- Propane tank fills
Farms/Orchards
- Pick your own fruit
- Corn maze
- Hayrides
Sealcoating
- Neighborhood/Group Discounts
- Plowing
- Stone Driveways
Window and Door
- American Made Products
- Same Day Service
- Weekend Appointments Available
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Elkay Manufacturing Company | Kitchen Cabinetry | 12/31/19 |
Fieldstone Cabinetry | Cabinets | 12/31/19 |
GE Appliances | Major Appliances | 12/31/19 |
Great Nortdern Cabinetry | Cabinets | 11/30/19 |
Omega Cabinets | Cabinetry | |
Plaskolite | Ceiling Light Panels, Batd/Shower Wall Kits, Tubs, Stalls | 12/31/19 |
Starmark | Cabinets | 12/31/19 |
Wellborn Cabinet, Inc | Cabinet | 12/31/19 |
National Event Tie-Ins: | |
---|---|
July 4 | Independence Day (USA) |
July 6 | National Fried Chicken Day |
July 10 | National Pina Colada Day |
July 11 | National Blueberry Muffin Day |
July 12 | National Pecan Pie Day |
July 13 | National French Fry Day |
July 14 | National Mac & Cheese Day |
July 21 | National Ice Cream Day |
July 23 | National Hot Dog Day |
July 25 | National Hot Fudge Sundae Day National Wine and Cheese Day |
July 28 | National Milk Chocolate Day National Waterpark Day |
July 29 | National Lasagna Day National Chicken Wing Day |
July 30 | National Cheesecake Day |
Who Now? | Why Now? |
---|---|
Educational Toys and Supplies | Classroom supplies for teachers and students |
Optical | Back-to-School check-ups |
Dental | Back-to-School check-ups |
Retail | Back-to-School shopping |
Sporting Goods | Camping and hiking supplies, fall sports, and tailgating |
Tree Service/Landscaping | Yard clean up, tree trimming, and fall lawn treatments |
Hardscaping | Patios, outdoor kitchens, and fire pits |
Wine & Liquor Stores | Summer parties & weddings |
Vineyards | Wine tasting and outdoor concerts |
HVAC | Generators, schedule fall/winter maintenance |
Roofing | Repair and Replace an old roof before winter |
Salesforce Email Content Suggestions for Summer Selling
Co-Op – “Like Sunscreen, Co-Op Cash Is Best Used Early and Often” – 6030 Clipper Magazine version; 6031 Local Flavor version
CCO – “Like Sunscreen, We Help Prevent the Sting of Advertising” – 4047 Clipper Magazine version; 4048 Local Flavor version
On-Page- “Fresher than a new pack of crayons.” – 2304 Clipper Magazine version; 2305 Local Flavor version
OPP- “Don’t Miss the Bus” – 5206 Clipper Magazine version; 5207 Local Flavor version
TLS – “Has Your Website Lost It’s Thrill?” – 3019
*Contact your MSA for the code for your brands version. And log onto SALESFORCE and click on ‘Email Content’ for even more sales-grabbing designs.
Nontraditional Copy Points
Educational Toys and Supplies
- Classroom/teacher supplies
- Online and catalog shopping
- Frequent buyer club
- Textbooks
Sporting Goods Stores
- Licensed team apparel and gear
- Portable grills and tailgating supplies
- Outdoor games
Tree Service/Landscaping
- Crane service
- Stump grinding and removal
- Diagnosis and removal of harmful insects
Hardscaping
- Firepits
- Outdoor kitchens
- Outdoor lighting installation
Wineries/Breweries
- Food available
- Live entertainment, festivals, or special events
- Wine club or mug club
HVAC
- Generators
- Price matching
- Accepts competitor coupons
Roofing
- Windows and doors
- Warranties and guarantees
- Patios
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
AH Hoffman, Inc | Potting Soil, Plant Food | 9/30/19 |
Bard Manufacturing Company | Heating and Cooling | 10/31/19 |
ClosetMaid – Builder Plan | Closet Maid Storage Systems, Shelving | 12/31/19 |
Comfortmaker | Air Conditioning and Heating, Lighting | 12/31/19 |
Espoma Company | Lawn & Garden Products | 10/31/19 |
Kubota Tractor | Tractors, Excavators, Pumps, Generators, Engines, Mowers | 12/31/19 |
Marvin Windows & Doors | Windows & Patio Doors | 10/31/19 |
Ondura Corporation | Roofing, Siding | 11/30/19 |
Pella Storm Doors | Windows, Blinds | 12/31/19 |
Rheem/Ruud | Heating, Air Conditioning | 11/30/19 |
Toro | Lawn Mowers, Trimmers, Blowers, Tractors | 10/31/19 |
Weber-Stephens Products | Grills, Smoker | 9/30/19 |
National Event Tie-Ins: | |
---|---|
June 4 | National Cheese Day |
June 7 | National Chocolate Ice Cream Day National Dougnut Day |
June 11 | National Corn on the Cob Day |
June 14 | National Flag Day National Strawberry Shortcake Day |
June 16 | Father’s Day |
June 17 | National Eat Your Vegetables Day |
June 20 | National Vanilla Milkshake Day |
June 22 | National Onion Rings Day |
June 28 | National Insurance Awareness Day |
Who Now? | Why Now? |
---|---|
Party Supply Stores | 4th of July cookout supplies and decorations |
Specialty Seasonal Retail | 4th of July fireworks stores |
Museums/Zoos | Family fun, while learning, during summer break & staycations |
Mini Golf | Family fun for all ages |
General Contractors | Firepits, outdoor grills and kitchens. Patios, porches, decks, sunrooms, and pergolas |
Salesforce Email Content Suggestions
Co-Op – “It won’t last forever!” – Clipper Magazine version 6086, Local Flavor version 6087*
CCO- “Print & Digital Marketing That Cost Less Than…These tickets” – Clipper Magazine version 4004, Local Flavor version 4007*
On-Page- “Is Your Advertising Hitting Its Mark?” – Clipper Magazine version 2053, Local Flavor version 2054*
OPP- “Take Your Postcard Advertising To A More Personal Level” – Clipper Magazine version 5107, Local Flavor version 5114*
“Let’s Make This Town A Whole Lot Cooler.” – Clipper Magazine version 5059, Local Flavor version 5060*
*Contact your MSA for the code for your brands version
Nontraditional Copy Points
Party Supply Stores
- Party rentals
- Catering supplies
- Personalization and custom design service available
- Baking/cake decorating supplies
Specialty Seasonal Retail
- Fireworks
- Knowledgeable/safety-trained staff
- Convenient locations and hours
- Wide selection
Museums/Zoos
- Weekly programs
- Birthday parties
- Discounts for students, seniors, and children
Mini Golf
- Concessions available
- Party packages
- Glow golf
- Indoor course
- Senior and child discounts
General Contractors
- Military and first responder discount
- Family owned and operated
- All permits and HOA included
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
BioLab | Pool Chemicals | 9/30/2019 |
National Event Tie-Ins: | |
---|---|
May 2 | National Life Insurance Day |
May 4 | National Fitness Day |
May 5 | National Hoagie Day |
May 5-11 | National Pet Week |
May 6 | National Beverage Day |
May 7 | National Teacher Appreciation Day |
May 10 | National Shrimp Day |
May 11 | National Miniature Golf Day |
May 13 | National Apple Pie Day |
May 15 | National Chocolate Chip Day |
May 17 | National Pizza Party Day |
May 22 | National Craft Distillery Day |
May 25 | National Wine Day |
May is | National Dental Care Awareness MonthNational Military Appreciation MonthNational Barbecue MonthNational Hamburger Month |
Who Now? | Why Now? |
---|---|
Butchers and Meat Shops | Summer cookout meats and deli salads |
Auto Service/Body Shop | Pre-vacation vehicle maintenance |
Home Improvement Stores | Father’s Day gift ideas, patio furniture and accessories |
Casual Dining | Father’s Day dinner plans and gift certificates |
Wineries/Breweries/Distilleries | Father’s Day events and gift certificates |
Garden Centers | Summer yard maintenance products |
Grocers/Farmers Markets | Fresh local produce, summer flower bouquets |
Women’s Clothing/Boutiques/Consignment | Swimwear, vacation wear |
Tanning Salons | Get ready for summer with tanning package promos |
Sporting Goods Stores | Summer biking, fishing, and camping gear |
HVAC | Summertime A/C tune-ups and emergency service |
Salesforce Email Content Suggestions
Co-Op – “You Know Your Co-Op Cash Is Good Now” – Clipper Magazine version 6042, Local Flavor version 6043*
CCO – “Crisp, Fresh Marketing That’s Affordable” – Clipper Magazine version 4040, Local Flavor version 4041*
On-Page – “Marketing As Precise As You Are” – Clipper Magazine version 2217, Local Flavor version 2218*
“Turn Your Slow Time Into Go Time” – Clipper Magazine version 2093, Local Flavor version 2094*
OPP – “Meet Your New Best Friend” – Clipper Magazine version 5136, Local Flavor version 5163*
“Stand Out From The Crowd” – Clipper Magazine version 5135, Local Flavor version 5139*
New Mover – “We Know Who’s New In Town” – Clipper Magazine version 5264, Local Flavor version 5265*
*Contact your MSA for the code for your brands version
Nontraditional Copy Points
Catering/banquet rooms
- Full liquor license
- Ice sculptures
- Easy and free parking
- Package discounts available
Home Improvement Stores
- Smart home accessories
- Energy efficient products
- Workshops and classes
Casual Dining
- Loyalty program
- Curbside takeout
- Local craft beers and liquors
Wineries/Breweries/Distilleries
- Seasonal tastings
- Mug clubs
- Private tours
Garden Centers
- Delivery available
- Classes and events
- Bulk discounts
Grocers/Farmers Markets
- Paperless coupons/coupon app
- Delivery service
- Party trays and custom cakes
Butchers and Meat Shops
- Kosher meats available
- Locally/farm/free-range raised
- House-made jerky and smoked meats
Women’s Clothing/Boutiques/Consignment
- Alterations
- Fashion shows and in-store events
- Full range of sizes
- Boutique brands
Tanning Salons
- Loyalty program
- Package deals
- Walk-ins welcome
Auto Service/Body Shop
- Motorcycle maintenance
- Weekend hours
- Free loaner car or courtesy shuttle
- 24 hour towing service
Sporting Goods Stores
- Bicycle repair
- Trade-ins/used equipment
- In-store demos and events
- Team uniforms
HVAC
- Maintenance plans
- Emergency service calls
- Duct cleaning
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Australian Gold | Tanning Products | 10/31/2019 |
Bonide Products | Lawn care products, pesticides | 9/30/2019 |
Dramm Corporation | Gardening tools | 6/30/2019 |
Easy Gardener | Landscaping and patio fabrics | 9/30/2019 |
Hobie Cat | Boats and kayaks | 8/31/2019 |
Honda Marine | Boat motors | 6/30/2019 |
King Technology, Inc. | Pool and spa products | 9/30/2019 |
Mitsubishi Motors | Auto parts and service | 6/30/2019 |
Seaside Casual | Outdoor living furniture | 6/30/2019 |
Toro | Lawn care equipment | 10/31/2019 |
Rheem/Ruud | HVAC systems and service | 11/30/2019 |
National Event Tie-Ins: | |
---|---|
April 4 | National Burrito Day |
April 5 | National Deep Dish Pizza Day |
April 7 | National Beer Day |
April 11 | National Pet Day |
April 12 | National Grilled Cheese Sandwich Day |
April 14 | National Gardening Day |
April 19 | National Garlic Day |
April 21 | Easter |
April 22 | Earth Day |
April 24 | National Administrative Professionals Day |
April 26 | National Pretzel Day |
April 27 | National Prime Rib Day |
April 28 | National Blueberry Pie Day |
April 30 | National Bubble Tea Day |
Who Now? | Why Now? |
---|---|
Caterers | Summer wedding and graduation party planning |
Pool/Hot Tub/Spa Companies | Summer cleaning contracts, pre-opening maintenance, new builds for summer |
Pet Supply Stores | Spring flea and tick protection |
Amusement Parks/Family Fun | Season pass promos, summer vacation planning |
Tutoring and Exam Prep | Enrolling summer remedial classes and college entrance exam prep |
Gyms/Health Clubs | Summer athletics team and camp registration |
Travel Agents | Summer vacation and destination wedding planning |
Spa/Massage Services | Mother’s Day and graduation gift cards |
Fencing Companies | Spring landscaping projects |
Jewelry Stores | Mother’s Day and graduation gifts |
Specialty Food Retailers | Mother’s Day fruit bouquets, gift baskets, baked goods |
Women’s Clothing/Boutiques | Mother’s Day gifts, graduation outfits |
Salesforce Email Content Suggestions
Co-Op – “It won’t last forever!” – Clipper Magazine version 6086, Local Flavor version 6087*
CCO – “Redline Your FunOmeter” – Clipper Magazine version 4003, Local Flavor version 4006*
“Get Your Fill Of Advertising Without Forking Over Any Cash” – Clipper Magazine version 4005, Local Flavor version 4008*
On Page – “We’ve Rolled Up Our Sleeves” – Clipper Magazine version 2126, Local Flavor version 2127*
OPP – “Maybe She’s Too Busy Momming To Notice You” – Clipper Magazine version 5162, Local Flavor version 5163*
“Stand Out From The Crowd” – Clipper Magazine version 5135, Local Flavor version 5138*
New Mover – “We Know Who’s New In Town” – Clipper Magazine version 5250, Local Flavor version 5251*
*Contact your MSA for the code for your brands version
Nontraditional Copy Points
Catering/banquet rooms
- Full liquor license
- Ice sculptures
- Easy and free parking
- Package discounts available
Pool/Hot Tub/Spa Companies
- Water fills
- Maintenance contracts
- Swim spas
Pet Supply Stores
- In-home aquarium setup and cleaning
- Pet adoptions available
- Photography
- Specialty foods and care items
Amusement Parks and Family Fun
- Event space rental
- Free parking
- RV Camping
- On-site dining options
Tutoring and Exam Prep
- Online courses
- Specialty subjects – STEM, foreign languages
- Free assessments
- Flexible scheduling
Gyms/Health Clubs
- On-site child care
- Youth programs
- Low sign-up fees
- Spa services
Travel Agents
- Travel insurance and protection plans
- Bus trips
- Currency exchange
- Group and charter planning
Spas
- Group and special event appointments
- Complimentary lunch and drinks
- Specialty services – acupuncture, pre- and post-natal massage
Fencing Companies
- Eco-friendly and sustainable materials
- Pool enclosures
- Dog runs and invisible fence systems
- Design services for decks and sunrooms
Jewelry Stores
- In-house jeweler
- Custom designs
- Appraisals
- Payment plans available
Specialty Food Stores
- Hostess gifts
- Cooking classes
- Shipping available
- Catering
Women’s Clothing/Boutiques
- Alterations
- Fashion shows and in-store events
- Full range of sizes
- Boutique brands
Co-Op Promotion Opportunities
Company | Product | Expires |
---|---|---|
Custom Cupboards | Custom kitchen cabinetry | 4/30/2019 |
Mikimoto | Pearl jewelry | 7/31/2019 |
BioAdvanced | Pest control, lawn care, plant food | 9/30/2019 |
Grasshopper | Riding lawn mowers | 8/31/2019 |
Aveda | Hair and skin products | 6/30/2019 |
BioLab | Pool chemicals | 11/30/2019 |
Do It Best Paint | Do It Best store brand paint | 6/30/2019 |
HarperCollins | Publisher – books, bibles, software | 6/30/2019 |
Nikon | Cameras, lenses, binoculars | 6/30/2019 |