Repeat Business, Retention Marketing,
And Proven Response

Since 1983, Clipper Magazine® has been–
and remains–a leader in local advertising.

Our Successful Formula

Families love our easy-to-use format, local content and the opportunity to save money on dining, home improvement, entertainment, salons, and other services.  Advertisers appreciate our unparalleled customer focus, cost-effective direct mail marketing and the outstanding results we deliver.

Each edition of Clipper Magazine®* features beautiful, professionally designed ads cover to cover. Because it’s a magazine format, consumers return to it and read it repeatedly.  In fact, its shelf life lasts six to eight weeks in the home.  That gives your message repeat exposure and more time to generate responses.  We extend advertisers’ reach and expand their exposure 24/7 by showcasing their coupons and Deals on LocalFlavor.com and the Local Flavor App.  With the nonstop, dynamic one-two punch of LocalFlavor.com and mobile app, local businesses stay top of mind and at consumers’ fingertips – anytime, anywhere.  And all for just pennies per household. We are The Everything Book™

*Clipper Magazine also publishes under the brands Local Flavor, Mint Magazine, Reach, Great Deals, Market Magazine, and Get1Free.

87 percent read our magazine one or more times

Read our magazine one or more times**

66 percent consider our magazines their main coupon source

Consider our magazines their main coupon source*

91 percent use 3 or more coupons per issue

Use 3 or more coupons per issue*

75 percent keep their magazines more than 2 weeks

Keep their magazines more than 2 weeks*

*Publication readership statistics based on readership poll Excerpted from The Media Audit 2010 National Report
**Advertising Readership & Response Tracking Study. IPSOS Custom Studies. December 2015