http://clippermagazine.com/blog/index.php/2009/05/the-importance-of-testimonials-and-local-business-customer-reviews-in-advertising/ Wed, 14 Jul 2010 16:59:54 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://clippermagazine.com/blog/index.php/2009/05/the-importance-of-testimonials-and-local-business-customer-reviews-in-advertising/comment-page-1/#comment-104 Mailing List Tue, 19 May 2009 21:16:47 +0000 http://clippermagazine.com/blog/?p=360#comment-104 Great article, very well written. I would agree with Tarik also definitely use factual information and be honest. Having a testimonial can do wonders for your marketing and its free! Great article, very well written. I would agree with Tarik also definitely use factual information and be honest. Having a testimonial can do wonders for your marketing and its free!

]]> http://clippermagazine.com/blog/index.php/2009/05/the-importance-of-testimonials-and-local-business-customer-reviews-in-advertising/comment-page-1/#comment-92 tarik.safouane Wed, 13 May 2009 13:28:49 +0000 http://clippermagazine.com/blog/?p=360#comment-92 It's best to use factual information. In testimonials including the company name, a job title, and the name of the person speaks with greater authority. Otherwise it will be just a bold assertion. It is challenging to come up with a convincing response and I personally think it is critical to provide more information about your testimonials to support your claim. It’s best to use factual information. In testimonials including the company name, a job title, and the name of the person speaks with greater authority. Otherwise it will be just a bold assertion. It is challenging to come up with a convincing response and I personally think it is critical to provide more information about your testimonials to support your claim.

]]>